Who ate
all the

cookies?

 

by

Conversations with
Industry Experts

Personalization, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.


Watch Now

Who ate
all the

cookies?

 

by

Conversations with
Industry Experts

Personalisation, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.

Watch Now

Conversations with
Industry Experts

Personalization, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.


Watch Now

Who Ate All the Cookies? Personify XP, in conjunction with our partners and clients, presents a series of educational resources covering topics such as the rise of a ‘cookie-less’ world, website personalization, digitization, and how to effectively leverage customer data that you might not even know you have. Tune in to our exclusive series of industry talks with leading experts. We hope it leaves you satisfied, like just after you eat some freshly baked cookies!
0
Conversations
0
+
Speakers
0
Hours of Content
https://youtu.be/yZeWduSg0-AContent is available to everyone and is specifically geared towards personalisation and ecommerce decision makers (e.g. e-commerce leads, digital marketers, product owners, digital transformation owners). By submitting your email address, you will get exclusive access to all content, unlimited video viewing, and reminders prior to each event.











Episode 12

Thumbnail


Guest: Sandrine Deveaux – Executive Vice President Future Retail

Megan Ludlow – Digital Fashion

Join us this week as we talk to Sandrine Deveaux from Future retail at Farfetch about her career and her ideas for the future. Watch as she answers questions about her past, present and future.


Watch The Full Episode

Episode 11

Thumbnail


Guest: Megan Ludlow – Head of Innovation Partnerships

Megan Ludlow – From Veterinary surgeon to Innovations.

This week we had the pleasure of speaking to Megan Ludlow from M&S.

Watch as she shares her thoughts on:

– is enough done to help woman get into tech?

– what advice would you give yourself when you were starting out?

– what trends are you most excited about?


Watch The Full Episode

Episode 10

Thumbnail


Guest: Touker Suleyman, British Retail Entrepreneur

Touker Suleyman – How I got to where I am today.

We learn about his story from start to finish and how he invested in Hawes and Curtis for £1!

Watch to see his insight on questions such as:

– Why did you invest in Personifyxp?

– How did you start in business?

– What made you look into personalisation solution?


Watch The Full Episode

Episode 9

Thumbnail


Guest: Nichole Baird, Chief Operations Officer

How has personalisation changed the last two decades?

This week we talk with Nichole, talking through topics like:

– How have you seen personalisation change in the last two decades?

– How important is good content in your personalisation strategy?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 8

Thumbnail


Guest: Alex Williams, Head Of Growth & Personalisation

What made M&S decide to focus on customer personalisation?

This week we talk with Alex, talking through topics like:

– How did you find yourself in the role as growth & personalisation?

– What has the journey to personalisation involved?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 7

Thumbnail


Guest: Paul Allen, Head Of Ecommerce

QnA Session

with Paul Allen

This week we talk with Paul Allen answering questions like:

– What did the journey to personalisation involve?

– Do you have any suggestions for companies starting this journey?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 6

Thumbnail


Guests: Andre de Gaye, Senior Strategic Partnership Manager

Following the trail of crumbs:

Using data to personalise a customer journey.

Visual Soft’s award winning user experience eases customer journeys and encourages customer conversion, providing a seamless experience for their customers. The platform helps their clients attract, retain and convert customers. Visualsoft is obviously very successful, with over 1000 retail customers using their platform


Watch The Full Episode

Episode 5

Thumbnail


Guests: Harpreet Bushell, Group MD &

Max Wiggins, Insight & Innovation Lead at VERJ

Behavioural psychology & personalisation

Personify is super lucky to have LAB as one of our strategic partners. As we both focus on understanding human behaviour and behavioural patterns, LAB works on broader brand strategies and audience interactions, and Personify is able to work on the personalization towards human behaviour.


Watch The Full Episode

Episode 4

Trailer Video

https://youtu.be/x8HQuJkPzlo

Guest: Dietmar Rietch, CEO & Co-founder

The Magic Triangle of Digitization

Digitization is already a difficult process for B2C and B2B enterprises, and is likely to become even more complex in the future. In this episode of ‘Who Ate All the Cookies’, we speak with guest Dietmar Rietsch, CEO & co-founder of Pimcore. Learn more about how data, channel and processes / applications, the three points of the ‘Magic Triangle of Digitization’, can be used together to create the best digital experiences.

Watch The Full Episode

Episode 3

Trailer Video

https://youtu.be/A_pOzdrOSgg

Guest: Abii Mitra, Founder and CEO

A new flavour of cookie

In this episode of ‘Who Ate All the Cookies’, Abii from Anjdeb Consulting reflects on multiple years of client-facing experience and stresses the importance of segmenting anonymous customers to better understand their intentions. Abii and Personify’s Ben Mercer discuss how Personify is able to help companies achieve this high level of understanding without any third party cookies, and by personalizing customer segments.


Watch The Full Episode

Episode 2

Trailer Video

https://youtu.be/Vdc7svl2Hhc

Guest: Stanley Swiatkiewicz, Product Strategist

How to use the data you already have

Without collecting any cookies, you likely already have more data than you think! This episode of “Who Ate All the Cookies” explores how to use the data you already have and why knowing what you want to achieve with your data is crucial for success.


Watch The Full Episode

Episode 1

Trailer Video

https://youtu.be/JJZWLd2XQ9s

Guest: Ricardas Montvila, VP & Global Strategy

Don’t get caught with
your hand in the cookie jar

Wondering what the elimination of third-party cookies means for your marketing efforts? Confused about zero-party data? Stuck on how you should adapt your brand and continue to gather audience insights? In the first episode of ‘Who Ate All the Cookies’, guest Ricardas Montvilla, VP of Global Strategy at MAPP Digital answers these questions and more!


Watch The Full Episode

Who ate
all the

cookies?

 

by

Conversations with
Industry Experts

Personalization, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.


Watch Now

Who ate
all the

cookies?

 

by

Conversations with
Industry Experts

Personalisation, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.

Watch Now

Conversations with
Industry Experts

Personalization, acquisition, data collection and marketing strategy content for ecommerce professionals in the new, cookie-less world.


Watch Now

Who Ate All the Cookies? Personify XP, in conjunction with our partners and clients, presents a series of educational resources covering topics such as the rise of a ‘cookie-less’ world, website personalization, digitization, and how to effectively leverage customer data that you might not even know you have. Tune in to our exclusive series of industry talks with leading experts. We hope it leaves you satisfied, like just after you eat some freshly baked cookies!
0
Conversations
0
+
Speakers
0
Hours of Content
https://youtu.be/yZeWduSg0-AContent is available to everyone and is specifically geared towards personalisation and ecommerce decision makers (e.g. e-commerce leads, digital marketers, product owners, digital transformation owners). By submitting your email address, you will get exclusive access to all content, unlimited video viewing, and reminders prior to each event.











Episode 12

Thumbnail


Guest: Sandrine Deveaux – Executive Vice President Future Retail

Megan Ludlow – Digital Fashion

Join us this week as we talk to Sandrine Deveaux from Future retail at Farfetch about her career and her ideas for the future. Watch as she answers questions about her past, present and future.


Watch The Full Episode

Episode 11

Thumbnail


Guest: Megan Ludlow – Head of Innovation Partnerships

Megan Ludlow – From Veterinary surgeon to Innovations.

This week we had the pleasure of speaking to Megan Ludlow from M&S.

Watch as she shares her thoughts on:

– is enough done to help woman get into tech?

– what advice would you give yourself when you were starting out?

– what trends are you most excited about?


Watch The Full Episode

Episode 10

Thumbnail


Guest: Touker Suleyman, British Retail Entrepreneur

Touker Suleyman – How I got to where I am today.

We learn about his story from start to finish and how he invested in Hawes and Curtis for £1!

Watch to see his insight on questions such as:

– Why did you invest in Personifyxp?

– How did you start in business?

– What made you look into personalisation solution?


Watch The Full Episode

Episode 9

Thumbnail


Guest: Nichole Baird, Chief Operations Officer

How has personalisation changed the last two decades?

This week we talk with Nichole, talking through topics like:

– How have you seen personalisation change in the last two decades?

– How important is good content in your personalisation strategy?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 8

Thumbnail


Guest: Alex Williams, Head Of Growth & Personalisation

What made M&S decide to focus on customer personalisation?

This week we talk with Alex, talking through topics like:

– How did you find yourself in the role as growth & personalisation?

– What has the journey to personalisation involved?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 7

Thumbnail


Guest: Paul Allen, Head Of Ecommerce

QnA Session

with Paul Allen

This week we talk with Paul Allen answering questions like:

– What did the journey to personalisation involve?

– Do you have any suggestions for companies starting this journey?

– Where do you see the future of personalisation?


Watch The Full Episode

Episode 6

Thumbnail


Guests: Andre de Gaye, Senior Strategic Partnership Manager

Following the trail of crumbs:

Using data to personalise a customer journey.

Visual Soft’s award winning user experience eases customer journeys and encourages customer conversion, providing a seamless experience for their customers. The platform helps their clients attract, retain and convert customers. Visualsoft is obviously very successful, with over 1000 retail customers using their platform


Watch The Full Episode

Episode 5

Thumbnail


Guests: Harpreet Bushell, Group MD &

Max Wiggins, Insight & Innovation Lead at VERJ

Behavioural psychology & personalisation

Personify is super lucky to have LAB as one of our strategic partners. As we both focus on understanding human behaviour and behavioural patterns, LAB works on broader brand strategies and audience interactions, and Personify is able to work on the personalization towards human behaviour.


Watch The Full Episode

Episode 4

Trailer Video

https://youtu.be/x8HQuJkPzlo

Guest: Dietmar Rietch, CEO & Co-founder

The Magic Triangle of Digitization

Digitization is already a difficult process for B2C and B2B enterprises, and is likely to become even more complex in the future. In this episode of ‘Who Ate All the Cookies’, we speak with guest Dietmar Rietsch, CEO & co-founder of Pimcore. Learn more about how data, channel and processes / applications, the three points of the ‘Magic Triangle of Digitization’, can be used together to create the best digital experiences.

Watch The Full Episode

Episode 3

Trailer Video

https://youtu.be/A_pOzdrOSgg

Guest: Abii Mitra, Founder and CEO

A new flavour of cookie

In this episode of ‘Who Ate All the Cookies’, Abii from Anjdeb Consulting reflects on multiple years of client-facing experience and stresses the importance of segmenting anonymous customers to better understand their intentions. Abii and Personify’s Ben Mercer discuss how Personify is able to help companies achieve this high level of understanding without any third party cookies, and by personalizing customer segments.


Watch The Full Episode

Episode 2

Trailer Video

https://youtu.be/Vdc7svl2Hhc

Guest: Stanley Swiatkiewicz, Product Strategist

How to use the data you already have

Without collecting any cookies, you likely already have more data than you think! This episode of “Who Ate All the Cookies” explores how to use the data you already have and why knowing what you want to achieve with your data is crucial for success.

.


Watch The Full Episode

Episode 1

Trailer Video

https://youtu.be/JJZWLd2XQ9s

Guest: Ricardas Montvila, VP & Global Strategy

Don’t get caught with
your hand in the cookie jar

Wondering what the elimination of third-party cookies means for your marketing efforts? Confused about zero-party data? Stuck on how you should adapt your brand and continue to gather audience insights? In the first episode of ‘Who Ate All the Cookies’, guest Ricardas Montvilla, VP of Global Strategy at MAPP Digital answers these questions and more!
Watch The Full Episode

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